FREE ON-DEMAND WEBINAR

They Know It, But Can They Teach It?

Doing the Absolute Minimum to Help SMEs Be Effective Trainers

When tasking Subject Matter Experts (SMEs) with designing or delivering training, it’s tempting to overwhelm them with adult learning theory just to prove that telling isn’t teaching. But after 20 years of working alongside SMEs, Brian Washburn knows a hard truth: while a few are curious about the science of learning, most just want to teach their session effectively and get back to their day job.

Join Brian for this webinar where you’ll discover how to give your SMEs exactly what they need to succeed, without overloading them.

Learning Objectives

By the end of this free webinar, you will be able to:

Map SME Capabilities: Assess exactly where your SMEs fall on a clear Knowledge vs. Training Skills matrix.
Identify High-Impact Elements: Pinpoint evidence-informed training strategies that maximize learner retention and application.
Deliver Actionable Strategies: Give your SMEs practical, turn-key techniques to instantly engage their audience.

Register for this Free Recorded Webinar to Help SMEs Be Effective Trainers

Enter your email below and we’ll send you a link to the recording and the handouts used during the virtual training session.

About Endurance Learning

In addition to providing free webinars that help SMEs be effective trainers, Endurance Learning is a full-service training development partner, specializing in elearning, instructor-led training, and train-the-trainer programs. Since 2015, our team of expert instructional designers and developers has helped professionals with deep subject matter expertise design and develop training that delivers real impact.

The team at Endurance Learning helps organizations of all sizes build instructor-led training and elearning solutions that fit their needs. Set up a call to learn more.

This series of free L&D webinars is just one way that Endurance Learning gives back to the community. We also have a variety of free resources available including the Endurance Learning Activity Cookbook.

About Brian Washburn

Brian Washburn has over 20 years of experience helping subject matter experts (SME’s) become confident, engaging facilitators. His Train-the-Trainer sessions focus on practical tools, tailored guidance, and hands-on practice, equipping teams to deliver clear, effective training that sticks.

Brian has facilitated workshops on presentation skills and instructional design across North America, South America, Asia, and Africa for international NGOs, nonprofit organizations, and Fortune 500 companies. These experiences have helped him identify and refine certain training and facilitation principles that have proven effective across geographic borders, cultures, types of organizations, age groups, and languages.

Trainers can experience these sessions in:

A customized Train-the-Trainer session
The self-paced Training Delivery Basics

In addition to his practical experience, Brian is the author of two books. What’s Your Formula? Combine Learning Elements for Impactful Training (2021) and Instructional Design on a Shoestring (2024). He has also contributed chapters to several publications by the Association for Talent Development (ATD), including “ATD’s Handbook for Consultants” and “ATD’s Handbook for Training and Talent Development.”

Brian holds an MA in Organizational Psychology, is a past President of ATD Puget Sound, and serves as a Commissioner for the International Accreditors for Continuing Education & Training (IACET).

Endurance Learning has been pre-approved by the ATD Certification Institute to offer educational programs that can be used towards initial eligibility and recertification of the Certified Professional in Talent Development (CPTD) and Associate Professional in Talent Development (APTD) credentials. Each free webinar for trainers and L&D professionals qualifies for a maximum of 1 point.